Cookie Policy

What are cookies?

Cookies are small text files stored on your device when you access most websites on the internet or open certain emails. Among other things, cookies allow a website to recognise your device and remember if you have been to the website before. We use the term cookie to refer to cookies and technologies that perform a similar function to cookies (e.g. tags, pixels, and web beacons). Cookies are used by nearly all websites and do not harm your system. If you want to check or change what types of cookies you accept, this can usually be altered within your browser settings. You can block cookies at any time by activating the setting on your browser that allows you to refuse the setting of all or some cookies. However, if you use your browser settings to block all cookies (including essential cookies) you may not be able to access all or parts of our site.

How do we use cookies?

Our website uses cookies to distinguish you from other users of our website. This helps us to provide you with a good experience when you browse our website and also allows us to improve our site. By continuing to browse the site, you are agreeing to our use of cookies.

Cookies on the website are used for many purposes including but not limited to:

• enabling a subscriber to register on the site be verified and to have such details remembered for later by utilising a subscriber login to access our services;
• enabling a subscriber to access our services via the site;
• recognising your computer when you visit the site;
• improving the site and the site’s usability;
• analysing the use of the services;
• administrating the site;
• preventing fraud and improving the security of the site;
• to analyse the use of the services through analytics software such as Google Analytics:

We use Google Analytics, a popular web analytics service provided by Google, Inc. The information generated by the cookie about your use of the site including your IP address will be transmitted to and stored by Google on servers in the United States. Google Analytics will use this information for the purpose of evaluating your use of the site, compiling reports on activity and behaviour – such as the typical length of stay on the site or the average number of pages a user views or for the purpose of providing other services relating to user activity and internet usage.

Google may also transfer this information to third parties where required to do so by law, or where such third parties process the information on Google’s behalf. Google undertakes not to associate Your IP address with any other data held by Google. Google’s privacy policy is available at: http://www.google.com/privacypolicy.html.

If you would like to opt out of being tracked by Google Analytics you can use the opt-out tool at: http://tools.google.com/dlpage/gaoptout.

Types of cookies?

Cookies are either: -Session cookies: these are only stored on your computer during your web session and are automatically deleted when you close your browser – they usually store an anonymous session ID allowing you to browse a website without having to log in to each page but they do not collect any personal data from your computer;

or

Persistent cookies: a persistent cookie is stored as a file on your computer and it remains there when you close your web browser. The cookie can be read by the website that created it when you visit that website again. We use persistent cookies for Google Analytics.

Cookies can also be categorised as follows: –

Strictly necessary cookies: These cookies are essential to enable you to use the website effectively, such as when buying a product and / or service, and therefore cannot be turned off. Without these cookies, the services available to you on our website cannot be provided. These cookies do not gather information about you that could be used for marketing or remembering where you have been on the internet.

Performance cookies: These cookies enable us to monitor and improve the performance of our website. For example, they allow us to count visits, identify traffic sources and see which parts of the site are most popular.

Functionality cookies: These cookies allow our website to remember choices you make and provide enhanced features. For instance, we may be able to provide you with news or updates relevant to the services you use. They may also be used to provide services you have requested such as viewing a video or commenting on a blog. The information these cookies collect is usually anonymised. You may choose to turn cookies off or to be alerted if they are in use. This could cause the site to function incorrectly.

Learn more about cookies: More information about cookies can be found at: http://www.allaboutcookies.org Internet Advertising Bureau: Guide to online advertising and privacy. International Chamber of Commerce United Kingdom: ICC UK cookie guide

This Policy was adopted on	Signed on Behalf of Pitter Patter Play Ltd	Date for review
15/06/2024		15/06/2025